Entertainment Contents segment revenue, which includes games, fell 2.4% to $916.8 million
Sega’s second quarter results for 2026 have exceeded expectations, driven by a 331.6% surge in operating income for its pachislot and pachinko machines business.
The firm also noted its Entertainment Contents segment exceeded expectations, despite revenue dropping 2.4% to ¥145.1 billion ($916.8 million).
The Numbers
For the three months ended September 30, 2026
- Net sales: ¥212.5 billion ($1.3 billion), up 5.6% year-on-year
- Entertainment Contents net sales (including games): ¥145.1 billion ($916.8 million), down 2.4%
- Operating income: ¥14.2 billion ($89.7 million), up 42% year-on-year
The highlights
Sega reported a 23.5% decline in full game sales to ¥20.5 billion ($129.5 million), down from ¥26.8 billion ($169.3 million) in the same period last year. 10.6 million full game units were sold during the quarter, up from 9.3 million year-on-year.
New titles generated ¥0.3 billion ($1.8 million) in revenue, down from ¥8.7 billion ($54.9 million). Catalogue sales reached ¥20.2 billion ($127.6 million), a 12.2% increase from ¥18 billion ($113.7 million).
Free-to-play sales “performed slightly below expectations,” falling 3.3% to ¥26.0 billion ($164.3 million).
