Hasselblad Brings Professional Workflow to Android with Phocus Mobile 2
After a long-standing exclusivity period on Apple’s ecosystem-spanning 16 years since the initial mobile iteration and six years since the debut of Phocus Mobile 2-Hasselblad has officially expanded its mobile software reach. Android users can now integrate their high-end Hasselblad hardware with the company’s dedicated mobile application. This release brings seamless connectivity to the X2D 100C, the X2D II, and the 907X & CFV 100C camera systems.
A Comprehensive Mobile Editing Suite
The arrival of Phocus Mobile 2 on the Google Play Store is more than just a remote shutter release; it provides a full-scale mobile studio. By bringing the Hasselblad Natural Color Solution (HNCS) to Android, the app ensures that the signature color science Hasselblad is famous for remains consistent from the moment of capture through the final export. Users are equipped with a robust toolkit that covers everything from image ingestion and organization to advanced post-processing.
Leveraging HDR and AI for Superior Image Quality
One of the standout features of this release is how it handles high-dynamic-range content. On Android smartphones equipped with HDR-capable displays, the app allows photographers to view their X2D II 100C files with remarkable fidelity. The software excels at rendering deep shadow recovery and brilliant highlights, effectively bridging the gap between the camera’s sensor output and the mobile viewing experience.
Furthermore, Hasselblad has integrated sophisticated AI-driven RAW noise reduction to tackle the challenges of low-light photography. When shooting at high ISO settings, the software processes 100MP RAW files in roughly 15 to 20 seconds, delivering a polished result that maintains texture without the “plastic” look often associated with aggressive noise reduction. Users can toggle between two distinct profiles:
- Purity Mode: Engineered for maximum noise suppression, ideal for clean, smooth backgrounds.
- Detail Mode: Retains a degree of luminance noise to ensure that fine textures and intricate details remain sharp and authentic.
Why This Matters for Professional Photographers
In an era where mobile devices are increasingly used for on-the-go editing and client previews, this update is a significant milestone. By allowing photographers to perform high-quality edits on a tablet or phone, Hasselblad is acknowledging the shift toward mobile-first workflows. Whether you are in a remote location or a fast-paced studio environment, the ability to process 100MP files directly on an Android device significantly reduces the time between capture and delivery.
